Free Wi-Fi

Familiar story: new fast-food biz wants to draw customers to its outlet, considers the most useful baits, launches a banner declaring FREE WI-FI—> an appeal to teenagers, young adults, young professionals. Seems like a good, easy marketing strategy a la Starbucks. To the new biz:  Some will come, the notorious freebie seekers. They will make …

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On failure

“Even if you fail at your ambitious thing, it’s very hard to fail completely.” Larry Page

noah’s ark

Noah’s Ark…Reviving the Artist within.

Zero

You must begin at zero. Great things begin from nothing – but nothing is useless until it is transmuted into zero. That is the first miracle. Nothing must first become zero. What is zero? The beginning, the origin, the start, the take-off. Every great edifice, every great enterprise; every work of creation – the first …

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You don’t get grades for…

You don’t get grades for resiliency, curiosity, agility, resourcefulness, pattern recognition and tenacity. You just get successful. Yet another entrepreneurship..erm..Commencement speech from Steve Blank, adorable, white-haired Steve, someone I never heard of until recently. Know the Lean Launchpad? Check out the Udacity course How to Build A Startup at Udacity.

I’m getting old…really?

Sunday, I took the time to brush my hair specially. Yes, I’m nurturing some form of short afro now after convincing myself I could afford more regular visits to the barber for trimmings. Well, I saw my first grey hair on Sunday. It stood out of my scalp a bit above my right ear. You …

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We are Brands!

We are brands! Each of us unique but with the same quality seal, we can’t afford to be confused with others. I thought about this a while ago drawing an analogy from the world of marketing. A brand is a name, phrase, or image used to identify a product or service with at least one …

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